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    « The Optimist, the Pestimist, and the Leader | Main | A Reprographer Leading Change »

    January 30, 2009

    It's Not as Far Fetched as it May Seem

    Here is a funny video published by TechCrunch showing a 1981 report on the news being delivered electronically.  Funny unless you work for a traditional news paper (i.e. New York Times or Chicago Tribune).

    Most newspapers have and continue to hold-on to the old business model.  They have tried to change, but are too reluctant to break with the past.  Most news is funded by advertising.  In the 1980's, the newspaper was a good place to spend advertising budget. Today Google is getting more and more of that budget.  Companies are still spending money on advertising and people are still reading the news.  Its just a different business model.  I personally read the newspaper less and less.  I get more of my news digitally.  I don't think my children will read newspapers.

    Imagine a news report recorded today about the construction document distribution industry being shown 20 years from now.  What would people in 20 years find funny?  My 16 year old son has never seen rotary phone (shown in the video).  20 years from now few will remember a diazo machine.  What will the business be like?  What will it be like in 5 years?


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    Rotary phones, 300 baud modems with acoustic coupler, 2 color computer monitors, dot matrix printers -- things have changed more in the past 20 years than most people realize.

    Some say everything that could be invented has already, but the truth is innovation is increasing at an ever faster pace.

    Businesses today must try to keep pace or move aside and let their competition take over. Personally, I prefer to be among those that are eager to set the pace.

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