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    « Repro 1.0 versus Repro 2.0 | Main | The Enterprise »

    June 18, 2007

    The Dip

    Curtis Thornton mentions in his blog post a trend he has found talking to successful entrepreneurs.  He mentions hardship, revelation and then a windfall.  Seth Godin has a new book called The Dip,that describes something very similar. It is the drive to persevere and make things happen through the tough times (or "the dip") that defines a company. Many companies don't make it through the dip, and as Curtis points out it takes more than a determined business owner.  It takes a team and a network of relationships.

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